IPO Edge hosted a fireside chat at the 2023 ICR Conference with the Chairman and CEO of Direct Digital Holdings. The in-person interview featured CEO Mark Walker joined by IPO Edge Editor-in-Chief John Jannarone and Editor-at-Large Jarrett Banks. Watch the full recording below:
About Direct Digital Holdings
Mark Walker is Co-Founder, CEO and Chairman of Digital Direct Holdings (DDH). Founded with his partner, Keith Smith, in 2018, DDH is a digital advertising solutions holding company consisting of three subsidiaries, Colossus SSP, Orange 142, and Huddled Masses. On the forefront of a dynamic and inclusive approach to advertising, DDH provides programmatic, digital advertising solutions to companies of all sizes, with a specialization in reaching highly sought-after multicultural audiences and underserved middle market companies across the U.S. In February 2022, DDH became the ninth-ever black-owned U.S. company to go public.
About Chairman and CEO, Mark Walker
With nearly 20 years of experience working in private equity, building relationships, digital sales, and revenue generating operations, Mark Walker is an expert in strategic planning, management, and revenue generation for both Fortune 500 corporations and private firms and startups. Prior to co-founding DDH, Mr. Walker enjoyed an impressive career directing business development for NRG Energy and served as Chief Operating Officer at EBONY Media. Walker [serves/served] on multiple advisory boards, including Hitwise and Dentsu Aegis, and has written articles and case studies appearing in Jupiter Research, Search Engine Watch, and the IAB.
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